SINUS & BREATHING
Open on a close up of the word ‘AFTER’. As we track passed it we pull focus on the scene behind it. We see a woman holding a cup of coffee, she passes through a set of doors, as she does so she smells the aroma of her coffee.
After Vicks Sinex Soother, you can wake up and smell not just the coffee but the world.
We follow her as she takes a walk in a meadow of wild flowers, her hand drifts across the blossoms.
In close up we see her inhale deeply, as she does we reveal that the colour has begun to drain from the flowers around her. We track along as the colour is pulled from each stem and towards her.
Then she exhales and the colours return to the flowers around her.
We cut to reveal her on a cliff top where once more she inhales and as she does we see the colour of the sea drain towards her.
We track into a close up and the word ‘BEFORE’ tracks across screen. We pull focus as the woman becomes animated in style and we see a sequence that explains how Vicks Sinex Soother works to ease congestion and sooth sinuses.
So, before a blocked nose ruins your day, let Vicks Sinex Soother help unblock your nose and soothe your sinuses.
Legal Super: Contains Oxymetazoline. Always read the leaflet Super: Contains Aloe Vera
We then pull back to our woman in real image again. We track round as she exhales and the colour floods back into the sea once more.
Vicks. We start with solutions, not problems.
We fade up to a beautifully lit Vicks Sinex Soother pack on a blue-green background. We gradually ease in to the logo on the pack. We match dissolve to the Vicks logo global end device with the wisp.
Super: PEOPLE NOT SYMPTOMS.
Have a question, comment or concern about a Vicks product? Please contact us on the following numbers:
UK: 0800 169 3140
IE: 1800 509 529
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